星期二UX培训师: How to use 颜色 in your designs

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您’重新阅读一期 星期二UX培训师,该系列教您一些新知识 用户体验 每周设计。

今天’s training? Using color in design.

Here are the top 3 practical resources for working with 颜色 in your designs…

1. Color In Sight (20 min documentary on 颜色 in design)

“如果可口可乐将红色更改为红色’s [actual 颜色] dull brown, it’就要倒闭了。” (Kidrobot,Frank Kozik)

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Like any good documentary, 视线中的色彩 interviews many design experts from 颜色 maker Pantone to Cornell’s Food & Brand labs on many unexpected angles of how 颜色 is used in industry.

而不是本周晚上的权力游戏 视线中的色彩 – a documentary about how the details of 颜色 influence design &我们周围的产品。

在此处观看文档: //vimeo.com/183072132

2. How to use 颜色 to prove your point (GREAT 文章)

This 文章 It has a ton of useful insights about 颜色, like…

  1. 颜色在色彩空间中接近–例如,绿色和黄色彼此相邻– are also 感性地接近。它’最好不要使用在数据可视化中感觉紧密接近的两种颜色。
  2. 小尺寸的颜色变少“colorful” – size matters.
  3. 颜色可以唤起情感联系–例如,蓝色和紫色比黄色更令人愉悦。

如果你’还是一个彩色极客,本文的主题是迄今为止最酷的工作–它深入探讨了莫琳·斯通(Maureen Stone)与Tableau(数据即巨人)的信息设计师如何合作,为数据可视化创建和选择最佳的颜色。

在这里阅读: //www.fastcodesign.com/3062182/how-to-use-color-to-prove-your-point-from-a-data-viz-expert

3. Adobe Color (still the best 颜色 picker tool)

原名 库勒, Adobe Color is a free, immersive web tool that lets you explore 颜色s across harmonies like 类似的三合会& monotone.

I’ve checked out all the other popular 颜色 tools like Coolors.co and 帕莱顿, but keep coming back to Adobe Color for its speed + flexibility of generating a custom 颜色 palette.

Adobe power users already have access to these powerful 颜色 tools within their software, but the 颜色s website still offers quick inspiration when you just need to break out of your 颜色 prison.

在此处使用该工具: //color.adobe.com

4.生活心理学与色彩心理学 (Training Course)

This is one of the most fascinating courses on 颜色 I’ve ever watched – 颜色 expert Kristen Palana teaches you how to use 颜色 in various aspects of life (not just strictly in a design job), like:

  • Using 颜色 intelligently to better position your brand
  • Recognize how the media subtly uses 颜色 to persuade the masses
  • How YOU can better influence your audience to take certain actions through smart 颜色 use

我没有’t think “life hacking” 和 “color” could be related, but this author does it in a fun 和 engaging way. And to be honestly, the lessons were a lot more memorable than a dense course on 颜色 theory.

所以如果你’re a beginner designer looking to employ 颜色 in various assets of your work (and life), check out Kristen’s training here:

Life Hack With Color Psychology: Increase 您r Influence

_ _ _ _

继续学习’,

Oz / 用户体验教练@ 用户体验Beginner.com

关于作者

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脸书 推特

Oz首次创建UX Beginner是一种记录自己成为UX设计师的旅程的方式。现在,该站点通过UX职业资源,文章和课程,帮助成千上万的专业人员过渡到用户体验领域。

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